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To create a great application is just not enough. You must also make it popular, profitable, and the users need to know that your app exists. For that to happen, you need to do app store optimization so that app store ranking of your app is good.    The main goal of app store ranking is to help people find, click and download apps from the entire app catalog. Like any search engine, app stores too have a search algorithm that determines which apps are shown at the top and the bottom. The key factors that influence the position of the apps in search results and decide which app will appear at the first page in the app store search are the number of downloads, user ratings, and the number of comments.      Why Improve App Store Ranking?     As you know, the apps that come first get many more downloads than those that come last. So, there is a huge competition among apps when it comes to app ranking. For instance, as of January 2021, the  Google play store  had about  5,06,000 apps  and t

When you search for something on the internet, have you ever wondered why certain websites appear at the top? Well, it’s not just by chance. It’s all about keywords and what people are looking for. You see, when we search, we have different intentions. Sometimes, we’re trying to learn something new; other times, we’re searching for a particular website, and then there are times when we’re ready to buy something. The keywords we type depending on our search intent is called keyword intent. What is Keyword Intent? It refers to the purpose or goal behind a user’s search query. It’s all about understanding what users want when they type something into a search engine. Suppose the users search something on Google like “best restaurants in my area”, they intend to find recommendations for local dining options. By understanding search intent, businesses and content creators can adapt their websites and content to meet users’ needs better and provide relevant information. Read also:  Keyword r

  A few decades back, no one thought that you could see the map of any place or city on your mobile phone with just a single click. Or you would be recommended the product that you searched a while ago. All this was just a dream back then, but now it has turned into a reality with AI. In the past decade, machine learning has been used extensively in various fields. Recently, it has been used more and more in the digital marketing industry. Let’s see how. Before we talk about the use of AI in digital marketing, let us briefly talk about AI. Feel free to jump ahead if you already know what it is. What is Artificial Intelligence? Artificial Intelligence is a vast field which focuses on many topics including computer science, data analytics, philosophy and much more. It makes machines learn from experience and perform human-like work. AI understands multiple languages and translates spoken and written languages, analyzes data and gives suggestions accordingly. Use of AI in Digital Marketin

Image sharing is the best way to create backlinks for your website . You can use free image-sharing sites like Instagram, Facebook, Twitter, Flickr for the promotion of your website.   Before we talk about top image-sharing sites, let us first understand what image submission sites are.     What is an Image Submission Site ?      An image submission or image-sharing site is a platform where you can upload and share your digital images to promote your products or services. You can promote your business and increase organic traffic to your website by sharing quality images and infographs on these image-sharing sites.     Benefits of Image Sharing      Image submission is getting popular day by day as it gives exposure to websites and helps attract potential customers. Sharing images on these sites fall under off-page activity. There are many benefits of image sharing on image submission sites like:   Promote Products and Services: Nowadays, every individual loves to research before pur